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Prof Savita Ubba
- Professor
- Guru Jambheshwar University of Science and Technology
Publications 2010 - 2024
Publications
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27
Journal Articles
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12
Book Chapter
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4
Conference
Proceedings -
1
Projects
Google Scholar
Personal Information
Prof Savita Ubba
Female
Room no. 7, Haryana School of Business Haryana School of Business, Guru Jambheshwar University of Science and Technology
Hisar, Haryana, India - 125001
Experience
-
Professor
Haryana School of Business
Guru Jambheshwar University of Science and Technology
Doctoral Theses Guided
2024
Influence of eWOM on Purchase Intentions of Online Travel Shoppers in India
Ashwerya Gupta, Guru Jambheshwar University of Science & Technology, Hisar
2021
Consumer Innovativeness and Decision Making Styles: An Empirical Assessment of Consumers in India
Upasana Sheoran, Guru Jambheshwar University of Science & Technology, Hisar
2021
Effects of Retail Outlets’ Social Environment On Service Outcomes: The Consumers’ Perspective
Pooja Yadav, Guru Jambheshwar University of Science & Technology, Hisar
2024
Influence of eWOM on Purchase Intentions of Online Travel Shoppers in India
Ashwerya Gupta, Guru Jambheshwar University of Science & Technology, Hisar
2021
Consumer Innovativeness and Decision Making Styles: An Empirical Assessment of Consumers in India
Upasana Sheoran, Guru Jambheshwar University of Science & Technology, Hisar
2021
Effects of Retail Outlets’ Social Environment On Service Outcomes: The Consumers’ Perspective
Pooja Yadav, Guru Jambheshwar University of Science & Technology, Hisar
2020
Influence of Store Attributes, Cultural Values and Satisfaction on Re-Patronage Behaviour of Consumers in Kirana Stores
Preeti Sharma, Guru Jambheshwar University of Science & Technology, Hisar
2020
Influence of Attitudes and Subjective Norms on Intention to Buy Organic Food
Vishal Verma, Guru Jambheshwar University of Science & Technology, Hisar
2017
Cooperation, Loyalty and Relationship Quality in Franchised Indian Education Sector
Shruti Sharma, Guru Jambheshwar University of Science & Technology, Hisar
2015
Role of Environmental Awareness in Green Purchasing Behaviour: A Study of Northern India
Monika Rani, Guru Jambheshwar University of Science & Technology, Hisar
2015
Influence of Atmospherics On Retail Store Attractiveness and Purchasing Behaviour: A Study of Select Organized Retail Outlets
Mukesh Malik, Guru Jambheshwar University of Science & Technology, Hisar
Membership In Professional Bodies
2024
Faculty Board, Dept of Management, Commerce, Economics, Chaudhary Bansi Lal University, Bhiwanii
Member
2024
Adhoc PGBOS&R, Dept of Management, Chaudhary Bansi Lal University, Bhiwani
Member
2024
Faculty Board, Dept of Management, Commerce, Economics, Chaudhary Bansi Lal University, Bhiwanii
Member
2024
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Adhoc PGBOS&R, Dept of Management, Chaudhary Bansi Lal University, Bhiwani
Member
Membership In Committees
2023
Board of Studies and Research, Haryana School of Business, GJUS&T, Hisar
Member
2023
Departmental Student Grievance Redressal Committee (DSGRC), Dept. of Mechanical Engineering
External Member
2023
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DSGRC of B.R. Ambedkar Library,GJUS&T, Hisar
External Member
2023
Board of Studies and Research, Haryana School of Business, GJUS&T, Hisar
Member
2023
Departmental Student Grievance Redressal Committee (DSGRC), Dept. of Mechanical Engineering
External Member
2023
DSGRC of B.R. Ambedkar Library,GJUS&T, Hisar
External Member
2023
Proctorial Committee, GJUS&T, Hisar
Member
2022
Youth Festival Organising Committee, 2022, GJUS&T, Hisar
Member
2021
Anti-Ragging Committee,GJUS&T, Hisar
Member
2021
Committee for International Relations, GJUS&T, Hisar
Member
2018
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Academic Council, GJUS&T, Hisar
Member
