Academic Identity

Vidwan-ID : 43316

Edit Profile


  • Prof Sanjeev Kumar

  • Professor
  • Guru Jambheshwar University of Science and Technology
Publications 2001 - 2024

Publications

  • 42
    Journal Articles
  • 13
    Book Chapter
  • 12
    Conference
    Proceedings
  • 8
    Aip
  • 2
  • 1

Citations / H-Index

12 Citations
2 h-index
3 Citations

Google Scholar

Co-author Network

Expertise

Management

Social Marketing, Marketing,Management

Personal Information

Prof Sanjeev Kumar

Male
Haryana School of Business Guru Jambheshwar University of Science and Technology, Hisar, Haryana, India
Hisar, Haryana, India - 125001

Experience

  • Professor

    Haryana School of Business

    Guru Jambheshwar University of Science and Technology

  • Dean

    Guru Jambheshwar University of Science and Technology

  • Associate Professor

    Haryana School of Business

    Guru Jambheshwar University of Science and Technology

  • Assistant Professor

    Haryana School of Business

    Guru Jambheshwar University of Science and Technology

Qualification

  • PhD

    Guru Jambheshwar University of Science and Technology

  • M.Com

    Kurukshetra University

Honours and Awards

2023

ICAI INTERNATIONAL RESEARCH AWARD, 2023

INSTITUE OF CHARTERED ACCOUNTANT OF INDIA

2022

Best Paper award in IIM, Rohtak on“PradhanMantriUjjwalaYojana: Barriers in reusage and adoption”,

IIM Rohtak

2022

Best Paper award in ICCIBME, Panipat on Perception of Small Holders towards Milk Co-operative Societies”

Panipat Institute of Engineering and Technology, Panipat, Haryana,

Read More
2023

ICAI INTERNATIONAL RESEARCH AWARD, 2023

INSTITUE OF CHARTERED ACCOUNTANT OF INDIA

2022

Best Paper award in IIM, Rohtak on“PradhanMantriUjjwalaYojana: Barriers in reusage and adoption”,

IIM Rohtak

2022

Best Paper award in ICCIBME, Panipat on Perception of Small Holders towards Milk Co-operative Societies”

Panipat Institute of Engineering and Technology, Panipat, Haryana,

2012

Best Paper award in IIT Roorkee Conference on “Service Quality Measurement of Internet Banking: A Customer Perspective

IIT Roorkee

2009

Best Paper award in IIM Kozhikode on “Impact of Brand Ambassadors on Purchase Behavior of Rural Youth and Identifying the Requisites of a Rural Brand Ambassador

IIM Kozhikode

Read Less

Doctoral Theses Guided

2021

Potential and Marketability of Kaffa as Tourist Destination in Ethopia

Tekleab Bulo Bushi, Guru Jambheshwar University of Science and Technology, Hisar

2020

Adoption of Internet Banking: A Study of Haryana and National Capital Region (NCR)

Radha Garg, Guru Jambheshwar University of Science and Technology, Hisar

2018

Role of Women in Purchase Decision Making of Consumer Durables

Vandana Sabharwal, Guru Jambheshwar University of Science and Technology, Hisar

Read More
2021

Potential and Marketability of Kaffa as Tourist Destination in Ethopia

Tekleab Bulo Bushi, Guru Jambheshwar University of Science and Technology, Hisar

2020

Adoption of Internet Banking: A Study of Haryana and National Capital Region (NCR)

Radha Garg, Guru Jambheshwar University of Science and Technology, Hisar

2018

Role of Women in Purchase Decision Making of Consumer Durables

Vandana Sabharwal, Guru Jambheshwar University of Science and Technology, Hisar

2017

Consumer Perception Regarding Healthcare Facility: A Comparative Study of Government ang Private Hospitals in Haryana

Ankur Sabharwal, Guru Jambheshwar University of Science and Technology, Hisar

2016

Brand Aspirations of Rural Consumers: A study of Perception and Attitude towards Selected Branded Products

Amreek Singh, Guru Jambheshwar University of Science and Technology, Hisar

2016

ROLE OF TEENAGERS IN FAMILY PURCHASE DECISION MAKING: ACOMPARATIVE STUDY OF RURAL AND URBAN HARYANA

Vakil Singh, Guru Jambheshwar University of Science and Technology, Hisar

2013

Marketing of Insurance Products in Rural Areas of Haryana

Jagdeep Kumar, Guru Jambheshwar University of Science and Technology, Hisar

Read Less

Membership In Professional Bodies

PG Board of Studies, Department of Business Management, Guru Jambheshwar University, Hisar

Member

UG Board of Studies, Department of Business Management, Guru Jambheshwar University, Hisar

Member

Academic Council, Guru Jambheshwar University, Hisar.

Member

Read More

PG Board of Studies, Department of Business Management, Guru Jambheshwar University, Hisar

Member

UG Board of Studies, Department of Business Management, Guru Jambheshwar University, Hisar

Member

Academic Council, Guru Jambheshwar University, Hisar.

Member

Court, Guru Jambheshwar University, Hisar

Member

Board of Governors, Haryana School of Business

Member

Board of studies, Department of Advertising and Brand Management, IIS University, Jaipur.

Member

Amity Journal of Marketing

Editorial Board Member

Read Less

Membership In Committees

2021

Faculty of Law, GJUS&T, Hisar

Dean

2020

Unfair meanscommittee (UMC)

Member

2015

Foreign Students, GJUS&T, Hisar,

Dean

Read More
2021

Faculty of Law, GJUS&T, Hisar

Dean

2020

Unfair meanscommittee (UMC)

Member

2015

Foreign Students, GJUS&T, Hisar,

Dean

2013

University Foreign Students Cell, GJUS&T, Hisar

Advisor

2012

International Students

Dean

2010

Marketing, MBA

Area Chairperson

Read Less

Publications (75)

Powered by